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Corso di Marketing Strategico: crea un piano vincente
Communication and Marketing ► Marketing Strategies
Italian 
Certified skills you will learn
Communication & Marketing
Marketing strategies
Communication & Marketing
Marketing fundamentals
Skills legend
Levels
Skills have 3 levels to communicate the right grade of competence.
30 lectures
7 hours
Certificates
129.90 €
Corso di Marketing Strategico: crea un piano vincente
Communication and Marketing ► Marketing Strategies
Italian
Certified skills you will learn
Communication & Marketing
Marketing strategies
Communication & Marketing
Marketing fundamentals
Skills legend
Levels
Skills have 3 levels to communicate the right grade of competence.
Il Piano di Marketing, per essere attuato, necessita di un modello in grado di contenere e comprendere tutti gli aspetti di ogni fase del piano. Analisi, valutazione quali-quantitativa, strategia e realizzazione sono tutti elementi che devono essere correlati, integrati e che costituiscono il piano di marketing.
Il corso fornisce una visione completa del piano di marketing, proponendo un modello innovativo e unico proposto, in diversi corsi, studi e ricerche dal docente, e qui definito circolare. Inoltre, si forniranno, all’interno del modello, i principali strumenti utili per ogni area e fase del piano di marketing.
Course Objectives
- Redigi un piano di marketing
- Impara a utilizzare strumenti come l’analisi SWOT e la catena del valore di Porter
- Applica il modello circolare al tuo piano di marketing
- Comprendi il ruolo e l’importanza delle nuove tecnologie e il concetto di space-action
Course Target
Professionisti e manager interessati ad aggiornare e/o consolidare le competenze di pianificazione strategica. Imprenditori, Direttori Generali e professionisti con responsabilità di marketing. Professionisti che desiderano migliorare o perfezionare le proprie competenze nella pianificazione dei contesti in cui lavorano. Chiunque voglia apprendere un nuovo modello di sviluppo applicabile a differenti contesti competitivi.
How to access this course
In order to follow this course you'll need to register a personal account on GAMeDU, proceed to the check-out and pay the stated price.
Once bought, the course will be accessible by clicking the "MY COURSES" button on the toolbar placed on top of the website, or accessing to the "Learn" section on your Student Dashboard.
The course price includes: lifetime access to the course material (including attachments and handouts), access to the course's Thread board where you can get in touch with the teacher and other fellow students eduCoins and eXP (variable values directly related to the price of this course), Certificate of Completion when the course is fully completed.
Once bought, the course will be accessible by clicking the "MY COURSES" button on the toolbar placed on top of the website, or accessing to the "Learn" section on your Student Dashboard.
The course price includes: lifetime access to the course material (including attachments and handouts), access to the course's Thread board where you can get in touch with the teacher and other fellow students eduCoins and eXP (variable values directly related to the price of this course), Certificate of Completion when the course is fully completed.
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